General information

Location

Chirk  

Reference

2025-12964  

Position description

Job title

Head of Marketing

Contract type

Full-time

About us

Kronospan is a global leader in the production of wood-based panels, delivering innovative solutions that enhance living spaces and commercial environments. As we continue to expand, we are looking for a dynamic and results-driven Head of Marketing to join our team.
This pivotal role will focus on driving the growth and promotion of the whole Kronospan range, with a particular focus on KronoDesign, working closely with our distribution network to support and enable pull-through sales.

Main duties and responsibilities

The Head of Marketing will be responsible for overseeing and implementing the marketing strategy for the company. Ensuring a clear and comprehensive brand is set across all markets that we operate in. This leadership role requires a deep understanding of both B2B and B2C marketing, with a strong emphasis on brand management, lead generation, and market growth across multiple regions.

Main Duties
• Strategic Marketing Leadership, developing and leading the marketing strategy, inline with the overall business goals.
• Brand Management and Positioning, supporting the central marketing team in the development and maintenance of the Company's brand.
• Market Research and Analysis, analysing and providing in-depth knowledge on trends, customer needs and competition.
• Lead Generation and Demand Generation
• Digital and Traditional Marketing Management, support trade fairs and the Kronospan Design Center with materials and resource.
• Team Leadership, providing leadership to a small team, giving structure and direction with the opportunity for career development.
• Stakeholder Engagement, engagement with internal teams as well as customers and partners in developing the Kronospan brand.
• Budget and Resource Management, provide reports and ROI on campaigns and strategies.

Requirements

• In-depth knowledge of the KBB/Furniture or Flooring markets.
• Proven experience of building a successful commercial brand and driving sales through marketing initiatives
• 3+ years of leading a marketing team for a global brand
• Excellent presentation, communication and leadership skills
• Ability to track and work within a budget
• Utilise good negotiation skills with suppliers
• Core Microsoft office skills, including Excel, Word and Powerpoint

What we offer

At Kronospan, we offer a collaborative and dynamic work environment, with opportunities for growth and professional development.
As part of our team, you’ll be at the forefront of exciting projects and have the opportunity to work with a diverse group of industry professionals across various sectors.

We offer a highly competitive package with salary and bonus.

If you're ready for a new challenge and feel you have what is required to meet the demands of this high profile role. Please apply via the link or by email to HR@Kronospan.co.uk

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